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October 14, 2014

One Year On: The ACA and Customer Experience

It may be hard to believe, but just one year ago, the Affordable Care Act’s most visible provision – the establishment of public health insurance exchanges – took effect on October 1, 2013 with the start of open enrollment. [more]

June 2, 2014

More Transparent and Transportable

By Keith Littlejohns & Tim Woodall, Strategists, Sustainability Communications From now through fall, a flurry of sustainability reports will be hitting our inboxes, all taking different approaches to transparency and design. There are a number of trends we observed over the past year that will have implications for sustainability reporting in 2014, such as more [more]

May 30, 2014

Addison Celebrates Ceres’ 25th Anniversary by Designing Special Annual Report

Addison, a creative agency that does high-profile work for global leaders in sustainable innovation, recently designed Ceres’ 2013 annual report, The Future Is Now. To celebrate Ceres’ 25th anniversary, Addison produced a special report that highlights the organization’s most remarkable achievements in sustainability leadership over the past quarter century. The report features a timeline of [more]

April 17, 2014

A Dialogue with Gretchen Hancock of GE on Context-Based Sustainability Goal-Setting

As with many companies, General Electric is nearing the end-date for many of its sustainability goals – such as its goal to reduce absolute greenhouse gas (GHG) emissions 25% by 2015 (from a 2004 baseline) – and so is actively gearing up for a new round of goal-setting. This process got Gretchen Hancock, GE’s Resource Optimization Manager [more]

March 31, 2014

Five Health Care Developments We’d Like to See

It happens every year. Everywhere you look, prognostications are in full flower. The headlines blare forecasts like, “Five Things to Expect in 2014.” It’s no different in health care. Especially now, as the Affordable Care Act’s first open enrollment deadline arrives, predictions abound. [more]

January 21, 2014

Taking the temperature of health care reform

As the ball dropped in Times Square on New Year’s Eve, a new year—and a new era in U.S. health care—began. Thanks to “Obamacare,” millions of Americans now have brand-new health coverage…at least those who were able to enroll by the December deadline. [more]

November 19, 2013

Addison Helps CDP Promote Environmental Disclosure Services

by Keith Littlejohns Strategist, Sustainability Communications Addison is pleased to highlight our recent collaboration with CDP with the release of its North America brochure. The document showcases CDP’s impact on driving environmental disclosure in the U.S. and Canada, as well as the programs and services they provide to companies in the region. Using information graphics, [more]

November 11, 2013

What GRI’s New G4 Guidelines Mean to You

A lot has already been written on the new GRI G4 framework. But as an agency that is working directly with companies to produce CSR/sustainability reports, we thought you might appreciate more of a non-technical breakdown of these changes. [more]

November 8, 2013

The Future Is Possible in Addison-Designed Ceres Report

Addison, a branding, sustainability and digital communications design firm, produced Ceres’ recently released 2012 annual report, The Future Is Possible. “Addison continues to help us to effectively convey our strategies through our annual reports,” said Mindy Lubber, Ceres’ president. “This year’s report presents our work in a fresh new light, and highlights our accomplishments in [more]

October 30, 2013

Putting the Health Insurance Customer First

Let’s talk, customer to customer. After all, you’re a customer. I’m a customer. We all buy goods and services for ourselves, for our families and perhaps for our businesses, too. [more]

October 4, 2013

Putting Sustainability Data in Context

Many companies have been publicly reporting on sustainability metrics for more than 20 years, and others are just getting started. As the practice is maturing and becoming more commonplace, stakeholders are beginning to ask, “Are these metrics really measuring sustainability?” [more]

August 8, 2013

Getting Ready for Health Insurance Exchanges

It seems as if we’ve been talking about the Affordable Care Act and health care reform for years now. And we have. But finally, the biggest changes brought by the law are right around the corner. [more]

June 3, 2013

Simplifying the Explanation of Benefits

Read any good EOBs lately? Didn’t think so. Despite the recent trend toward making the Explanation of Benefits, or EOB, more informative, chances are that the ones you get from your health plan are still not as clear or helpful as they could be. [more]

May 20, 2013

Health Care Consolidation: Is It Good for Us?

Can bigger be better? In health care, the answer may be yes, according to Delos “Toby” Cosgrove, CEO and president at Cleveland Clinic. As Dr. Cosgrove writes in his recent LinkedIn blog post health care is a low-margin activity. Consolidation across the industry, from medical practices to large hospital networks, helps health care providers weather economic fluctuations—especially now, as health care reform reshapes the playing field. [more]

April 22, 2013

Making Wellness Work

A spate of recent press articles recounts how, faced with underwhelming results from wellness programs, employers are using sanctions to enforce compliance and achieve health goals. [more]

bon voya
April 12, 2013

Bon Voya

Remember those funny ads where someone sat on the “ING bench”? You initially thought ING was just the end of a longer name, but then he/she stood up and it turned out that ING was the whole name itself? [more]