Reckson Cherry Hill Road Promotion

For Reckson Associates, now a division of S.L. Green Properties, our challenge was to come up with an innovative direct mail piece that would stand out and engage its target audience.

Addison Options developed this unique piece to promote Reckson's Cherry Hill Road properties. Each property is depicted and described on its own individual card, attached to the others by a chain. This flexible format allows property cards to be added or removed as needed.

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Autostar Direct Mail

As a premier provider of capital financing to auto dealers, Autostar asked us to create a compelling direct mail piece.

The result conveys Autostar's brand messages in a simple but effective way.

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Autostar Direct Mail

The outer mailing sleeve boldly states Autostar's positioning, while the brochure unfolds to mimic the side views from a car's front seat.

Where the windshield would be, concise body and tagline copy states Autostar's value proposition and concludes with a clear call to action.

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